职位介绍
As the Global Travel Retail (GTR) Shopper Marketing Manager, you will sit in the centre of our global business unit, working across the entire region to drive excellent shopper marketing campaigns with the travelling consumers. This will involve working closely with our marketing, customer marketing and adapt agency teams to create and deliver best in class assets and toolkits, and ensure the William Grant and Sons portfolio to deliver omni-channel shopper marketing campaigns & activation tools that drive conversion of our brands. You will also lead the development of our Standards of Execution (QDVAA) to deliver maximum engagement at the point of purchase to convert shoppers.
主要职责
The Shopper Marketing Manager will be the expert voice of the shopper by identifying missions / occasions and the relevant activation thereof – in collaboration with the GTR insights manager, GTR brand teams and GTR commercial planning & activation lead and other relevant parties, including in-region teams. You will be the bridge between Commercial and brand, ensuring our brand campaigns have cut -through in our crowded retail and airport environment fully aligned to our Standards of Execution. Lead the creation of the Standards of Excellence (QDVAAA) for specified WG&S Brands, in collaboration with the brand teams and the global category development team for refining into Minimum Execution Standards and global GTR deployment. Find and leverage shopper insights to create engaging in-store activations that drive stand-out, trial and/or rate of sale while building our brands. Be the Champion shopper marketing principles across the GTR business through best practice sharing and illustration of the effectiveness of strong shopper insight-based executions.
理想候选人
Our ideal candidate is required to bring 2-3 years of experience in brand, trade/shopper and/or region marketing in the spirits or consumer packaged goods industry. In addition, our ideal candidate will clearly demonstrate strategic thinking and the ability to be highly organised and with excellent planning skills, prioritizing choices where appropriate and have strong problem solving skills. In APAC region experience and an Asian language is an advantage.
我们可以提供你?
- We offer a competitive salary and benefits which are designed to promote our employees financial wellbeing. Employees are also eligible to participate in a bonus plan.
- Our employees enjoy a generous holiday entitlement and an opportunity to ‘buy’ or ‘sell’ some holiday entitlement.
- Private Healthcare and Doctor@Hand (remote GP service).
- Our employees can join a defined contribution pension plan. Employees contribute either 4% or 5% of salary, the company contributes 8% or 10% depending on the employee contribution. Employee contributions can be made through salary sacrifice.
- Our Employee Assistance Programme offers practical, impartial support on everyday matters ranging from medical, financial and legal to home and family issues.
- Our Life Assurance cover is a multiple of eight times your annual basic salary.
- Product allocation so that you can enjoy our fantastic portfolio of brands.
- Our Cycle to Work scheme allows you to hire a bike for an agreed length of time, and then snap it up for a fraction of its original value. All while making savings (at least 25%) and spreading the cost.
- Every employee has the opportunity to claim up to £1,000 per year for a charity or charities for which they have raised money, volunteered their time or personally donated.
- Learning resources to help you be your best self.
有关格兰父子公司
A HOME FOR RARE CHARACTERS
William Grant & Sons: a home where Rare Characters thrive.
We value every employee for their rare character, distinctive skills, experience and perspectives. Every one of our colleagues has a role to play in helping us to achieve our growth ambitions.
At William Grant & Sons, our vision is to be A home where rare characters thrive. We value all colleagues for their rare character, distinctive skills, experience and perspectives. Diversity & Inclusion is at the heart of how we do things at William Grant & Sons, fully aligned to our purpose and our company values. We strive to create an environment where we can all be our best and bring our whole selves to work.
OUR AGILE WORKING PHILOSOPHY
Our agile working philosophy is to “Have your best work day everyday”.
Built on trust, we empower our rare characters to have their best work day every day. Where flexibility and positive working experiences help employees to feel connected and release potential across our teams.
We are open to discussing possible agile/flexible working options as part of the recruitment process.
INCLUSIVE RECRUITMENT PROCESS
Diversity & Inclusion is at the heart of how we do things at William Grant & Sons, fully aligned to our purpose and our company values. We want to ensure that our recruitment process is inclusive. If you have any questions or need some support with your application we’d love to hear from you. So please get in touch with our HR team at recruitment.enquiries@wgrant.com.
William Grant & Sons
