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QSI Global Marketing Manager

Please Note: The application deadline for this job has now passed.

Job Introduction

Do you want to become part of a dynamic and significant player in the Scotch Whisky and Spirits category?

 

Quality Spirits International Ltd is a wholly owned subsidiary of William Grant & Sons and the number one Private Label Scotch supplier in the world. With customers in over 50+ countries, this is a unique opportunity to join a thriving team and really contribute to the expansion and success of the business as we grow our customer base and introduce our new portfolio of exciting brands across the world.  

We currently have an exciting and rarely available opportunity for a Global Marketing Manager to join QSI at our Bellshill site. The successful candidate will control, direct & monitor all QSI marketing activities / projects and build appropriate and sustainable marketing activity to help build scale and success in the value spirits category, as well as supporting the delivery of key QSI objectives and the maximisation of new business opportunities.

Main Responsibility

  • Develop and maintain a portfolio of brands which compete in the value whisky category, particularly the 3-year blend market, and extend into other significant and growing spirits categories, keeping in mind the allocated QSI stock model
  • Develop the launch plan on innovation projects, including necessary tools and assets, and work with relevant parties to successfully implement per plan and monitor commercial performance.
  • Support the Commercial Directors with identifying priority categories, markets, customers and other business development opportunities, assisting them to turn “selling stories” into sales tools to effectively present the brands, the products and the marketing initiatives to their customers.
  • Create and manage the QSI marketing plan in agreement with the Managing Director, using the QSI 5-year plan and annual budget as core input, and support the Commercial Directors with the creation of their regional plans, providing quarterly status reports on progress against agreed plans.
  • Be the key contributor to the creation of a QSI Brand Bible, managing the development of distinctive, cost-effective brand assets, POS material, toolkits and guidelines to enable the markets to execute effectively.
  • Lead and drive the QSI Marketing Strategy, managing the QSI Digital Marketing Manager as well as all relevant external agencies (both marketing and digital), to ensure delivery of QSI’s B2B and social media objectives, New Business Development Plans, and effective development/maintenance of a high quality QSI website to ensure effective engagement of potential distributors and driver greater level of trade enquiries for 3rd party distribution.
  • Ensure that all QSI Marketing projects and promotional spending are managed within agreed scope, budget, time-frame and quality parameters to deliver to agreed objectives, ensuring a strong interface with operational stakeholders throughout the project management cycle.
  • Provide Trade Marketing support to the QSI Commercial team and third party distributor marketing teams to ensure the successful planning and execution of appropriate marketing plans through collaboration and local insight, and deliver assets in alignment with local needs.

Our Ideal Candidate

  • Knowledge and understanding of Trade Marketing
  • Strong background in 3rd party distribution management
  • Well demonstrated experience in design and creation of POS
  • Demonstrable expertise in using data, trend analysis and good level of financial/marketing acumen to ensure thoughtful brand development and investments which ensure ROI and hurdle rate delivery.

What we can offer you

  • We offer a competitive salary and benefits which are designed to promote our employees financial wellbeing. Employees are also eligible to participate in a bonus plan.
  • Our employees enjoy a generous holiday entitlement and an opportunity to ‘buy’ or ‘sell’ some holiday entitlement.
  • Private Healthcare and Doctor@Hand (remote GP service).
  • Our employees can join a defined contribution pension plan. Employees contribute either 4% or 5% of salary, the company contributes 8% or 10% depending on the employee contribution. Employee contributions can be made through salary sacrifice.
  • Our Employee Assistance Programme offers practical, impartial support on everyday matters ranging from medical, financial and legal to home and family issues. 
  • Our Life Assurance cover is a multiple of eight times your annual basic salary.
  • Product allocation so that you can enjoy our fantastic portfolio of brands.
  • Our Cycle to Work scheme allows you to hire a bike for an agreed length of time, and then snap it up for a fraction of its original value. All while making savings (at least 25%) and spreading the cost.
  • Every employee has the opportunity to claim up to £1,000 per year for a charity or charities for which they have raised money, volunteered their time or personally donated.
  • Learning resources to help you be your best self.

About William Grant & Sons

A HOME FOR RARE CHARACTERS

William Grant & Sons: a home where Rare Characters thrive.

We value every employee for their rare character, distinctive skills, experience and perspectives. Every one of our colleagues has a role to play in helping us to achieve our growth ambitions.

At William Grant & Sons, our vision is to be A home where rare characters thrive. We value all colleagues for their rare character, distinctive skills, experience and perspectives. Diversity & Inclusion is at the heart of how we do things at William Grant & Sons, fully aligned to our purpose and our company values. We strive to create an environment where we can all be our best and bring our whole selves to work.

OUR AGILE WORKING PHILOSOPHY

Our agile working philosophy is to “Have your best work day everyday”.
Built on trust, we empower our rare characters to have their best work day every day. Where flexibility and positive working experiences help employees to feel connected and release potential across our teams.
We are open to discussing possible agile/flexible working options as part of the recruitment process.

INCLUSIVE RECRUITMENT PROCESS

Diversity & Inclusion is at the heart of how we do things at William Grant & Sons, fully aligned to our purpose and our company values. We want to ensure that our recruitment process is inclusive. If you have any questions or need some support with your application we’d love to hear from you. So please get in touch with our HR team at recruitment.enquiries@wgrant.com.

William Grant & Sons

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