Job Introduction
The Advocacy, Connections and e-Commerce (ACE) team sits within Global Marketing, and plays a key role in delivering on marketing’s vision to ‘put people at the heart of our brands, building them for enduring fame’.
The ACE team builds advocacy at scale directly with target consumers and influencers as well as supporting markets to build and execute consistent and relevant brand experiences across touchpoints that drive awareness and conversion along the path to purchase.
The e-Commerce Performance Marketing Manager role will lead and manage the performance marketing strategy and campaign management of the W&GS portfolio across global platforms in order to build e-commerce capability across our wider business and strengthen the role that performance marketing can play in brand building and conversion.
Main Responsibility
Build capability within the wider business (local and global) of the ecommerce opportunity and the role of performance marketing in brand building and conversion.
Partner with lead local markets in Europe (UK, Germany etc) and APAC (Australia and others) to transition in-house performance marketing to create a better understanding and optimisation across our platforms.
Design and align performance marketing strategy and budgets with lead markets for core brands and platforms – with a key focus on Q4 / Black Friday.
Manage and optimise campaigns to deliver local and global KPIs. Transition all campaign management in house whilst maintaining daily campaigns and ROAS.
Ensure campaigns are adapted to local trends and needs e.g. stock allocation and inventory, key peak seasons etc.
Our Ideal Candidate
Wants to be part of a brilliant team and a great Company to work on some of the drinks industry’s most iconic bands.
Has 3-5 years’ experience working in e-commerce performance marketing and Is looking to move their career forward in a supportive, challenging and rewarding environment.
Has a strong track record of creating long-term brand building strategies and plans within an e-commerce / omnichannel environment and can deliver on KPIs within set budgets.
Possess strong communications skills, is comfortable making presentations to ke stakeholders and has a good working knowledge of Microsoft Excel.
Is a resilient self-starter, comfortable with ambiguity in a fast paced business environment and who can work on their own initiative.
What we can offer you
- We offer a competitive salary and benefits which are designed to promote our employees financial wellbeing. Employees are also eligible to participate in a bonus plans.
- Our employees enjoy a generous holiday entitlement and an opportunity to ‘buy’ or ‘sell’ some holiday entitlement.
- Private Healthcare and Doctor@Hand (remote GP service).
- Our employees can join a defined contribution pension plan. Employees contribute either 4% or 5% of salary, the company contributes 8% or 10% depending on the employee contribution. Employee contributions can be made through salary sacrifice.
- Our Employee Assistance Programme offers practical, impartial support on everyday matters ranging from medical, financial and legal to home and family issues.
- Our Life Assurance cover is a multiple of eight times your annual basic salary.
- Product allocation so that you can enjoy our fantastic portfolio of brands.
- Our Cycle to Work scheme allows you to hire a bike for an agreed length of time, and then snap it up for a fraction of its original value. All while making savings (at least 25%) and spreading the cost.
- Every employee has the opportunity to claim up to £1,000 per year for a charity or charities for which they have raised money, volunteered their time or personally donated.
- Learning resources to help you be your best self.
- Due to the coronavirus outbreak we are keen to continue to ensure the safety and wellbeing of our employees, while continuing to protect our product. To reduce the risk access to our sites is limited to those essential to our production. All other employees are currently working from home.
About William Grant & Sons
A HOME FOR RARE CHARACTERS
William Grant & Sons: a home where Rare Characters thrive.
We value every employee for their rare character, distinctive skills, experience and perspectives. Every one of our colleagues has a role to play in helping us to achieve our growth ambitions.
At William Grant & Sons, our vision is to be A home where rare characters thrive. We value all colleagues for their rare character, distinctive skills, experience and perspectives. Diversity & Inclusion is at the heart of how we do things at William Grant & Sons, fully aligned to our purpose and our company values. We strive to create an environment where we can all be our best and bring our whole selves to work.
OUR AGILE WORKING PHILOSOPHY
Our agile working philosophy is to “Have your best work day everyday”.
Built on trust, we empower our rare characters to have their best work day every day. Where flexibility and positive working experiences help employees to feel connected and release potential across our teams.
We are open to discussing possible agile/flexible working options as part of the recruitment process.
INCLUSIVE RECRUITMENT PROCESS
Diversity & Inclusion is at the heart of how we do things at William Grant & Sons, fully aligned to our purpose and our company values. We want to ensure that our recruitment process is inclusive. If you have any questions or need some support with your application we’d love to hear from you. So please get in touch with our HR team at recruitment.enquiries@wgrant.com.
We want to make sure that all applicants are treated equally. To support this we will anonymise all applications during the screening stage. Details such as name, dates and educational establishments will only be visible to the recruitment team and hiring leader once an applicant is invited to interview, these details are hidden during the screening stage. To be able to anonymise applications they all need to be in the same format. You can upload a CV but we would also ask you to complete an application form – your CV will not be visible during screening. We hope you agree that this is good use of your time to help ensure a fair recruitment process.
William Grant & Sons
